
Alissa McDonald
Founding Broker
Leading Platinum Property Group with a decade-plus of Charlotte market fluency and a client-first ethos.
The studio
Small by design. Specialized by intention. Collaborative on every file.


Founding Broker
Leading Platinum Property Group with a decade-plus of Charlotte market fluency and a client-first ethos.

Listing Specialist
Curating the marketing, staging, and storytelling that make every listing feel editorial.

Buyer Advisor
A trusted guide for buyers and relocating families discovering their next Carolina address.

Luxury & New Construction
Deep builder relationships and quiet expertise across Charlotte's most distinctive properties.